The
nice part about it is that it is an e-community that
parallels a physical community and allows deeper
interaction between its members |
by Sheryl Katz Elias
This past summer researchers attempted to
test out the theory of "six degrees of separation" on the
internet and found that even in cyberspace the rule held
true. Sixty thousand participants from 166 countries
attempted to get e-mails to 18 "target individuals" with
whom they had no direct affiliation. The researchers
calculated an average e-mail chain took five to seven people
before the message found its way to the target's mailbox.
The study
obviously did not factor into its data bank tightly-knit
Jewish communities, where the rule has always been more like
"four degrees of separation," and now, with the internet,
has probably been reduced to about "two and a half degrees."
Thanks to the internet, people can now locate others with
like interests--no matter how obscure-- in seconds and
communicate with their newfound soul mates almost
instantaneously. This, of course, is nothing new to
inhabitants of Jewish communities. In fact, Jews were
especially well positioned for the internet revolution. They
have always done two things with great efficiency: wander
(since biblical times, actually) and network ("Do I have a
girl for you!").
Well before the internet, Jews invented a game loosely known
as "Jewish Geography," which always commenced with the
line..."Do you know....?" and concluded with the finding of
common ties. Now that a much more sophisticated and expanded
version of this game is being played on the internet through
e-groups, it has taken on a new meaning.
A number of these internet groups have organized through
Yahoo, which lists on its Home Page 2703 groups related to
Judaism. Of course, the founders of these e-groups decide on
its Yahoo designation, so the "Judiaism" category
encompasses a broad spectrum of groups that claim to be
Jewishly-oriented. ( A total of 41,234 groups are listed
under the "Christianity" designation and 8807 under
"Islam").
Under "Judaism," Yahoo has a subcategory which lists 291
"Congregations." On the top of Yahoo's list of Jewish
congregations is TeaneckShuls. Founded on September 8, 2000
by Nathan Lindenbaum, who runs a propane gas distribution
business, and Chaim Shulman, an attorney in Manhattan,
TeaneckShuls had 95 postings in its first month of
operation. In September 2001, the monthly postings vaulted
to 396, and in September 2002 they rocketed to 1046 .
Now, it is possible for TeaneckShuls to get upwards of 80
postings A DAY. In July of 2003, TeaneckShuls hit a record
2048 posts in one month, placed by its more than 3200
members, most of whom reside in Teaneck, Bergenfield and New
Milford, New Jersey. To deal with this increased volume, two
more moderators were recently added to the TeaneckShuls
team.
So what are these posts? You name it: listings of community
events; synagogue announcements; requests for rides and
toaster ovens and recipes; inquiries about jobs,
exterminators, plumbers, podiatrists and karate classes;
offers of used toys, cars, books, wedding gowns; funeral
notices; pleas for housekeepers and babysitters. The limit
is what your imagination can cook up, from the mundane to
the sublime.
E-groups like TeaneckShuls are open books, revealing a
community's joys and sorrows, conundrums and crisis, quirks
and idiosyncrasies, and, most poignantly, its capacity to
reach out and help. Just peek at the Raananalist, emanating
from Raanana Israel, and you will find that life there is
not that different from life in a United States suburb.
People there, like here, are seeking a good personal
trainer, a loving home for a dog, a nanny, a kosher pop tart
substitute, and someone's phone number. There is very little
that you cannot locate on these lists.
In fact, the way Chana Mesberg describes it, she found
everything but her son-in-law on TeaneckShuls. Once the
son-in-law-to-be was located-- off-line-- the Mesbergs
bought a beautiful (once used) wedding dress for their
daughter, found her a job, located an apartment for the
newlyweds, and kitted it out with an air conditioner and
furniture--all through TeaneckShuls. (Four degrees of
separation, if that).
One of TeaneckShuls crowning moments was when the plight of
a local florist in Jerusalem made its way to the list. The
florist's business was buffeted by terrorist attacks and a
sagging economy. It was on the verge of collapse. His story
was publicized on TeaneckShuls and the response in terms of
actual orders kept his business afloat. (No more than three
degrees of separation here!)
While the vast majority of posts on TeaneckShuls are the
stuff that we all grind through to get through an ordinary
day, including a lot of requests for transportation to
various destinations, some of it is of a more serious
nature. One mother, after exhausting a number of remedies,
turned to the TeaneckShuls community for advice regarding
her baby daughter who has a genetic inability to tolerate
sunlight. Another member of the community received an
experimental cancer drug through contacts made on
TeaneckShuls.
TeaneckShuls may be unique in its scope, but it is no longer
unique in concept. Similar groups have sprung up in the Five
Towns area of Long Island; Riverdale, NY; Fairlawn and
Englewood, New Jersey; and Ramat Beit Shemesh, Israel, just
to name a few.
Naomi Geffen, a two-year resident of Ramat Beit Shemesh,
Israel writes of her internet group list:
I've picked up hints about how to exterminate insects,
without exterminating my family, received recommendations
for haircuts, seamstresses and car repairs...found a "shadow
(kindergarten assistant) for my 3-year-old Down Syndrome
daughter and was given the low-down on cilantro..."
Geffen proudly adds that she has not only been on the
receiving end of the goodwill generated by the list, but, as
the next door neighbor of the local well-baby-clinic, she
has on occasion walked next door to book appointments
personally for people who wrote to the list saying they
could not get through to the clinic on the telephone.
Avi Lauer, an attorney who lives in Woodmere and is actively
involved in a host of community organizations, started the
FiveTownsJewishCommunity group solely as a vehicle for
community posts from synagogues and local Jewish
organizations. He found that with the exponential growth in
the Five Towns area it was harder and harder to keep all the
various "sub-communities" informed of events, programs,
announcements and appeals. The group now has 700-800
members. Once that group was firmly established Lauer
started a separate group for personal postings,
FiveTownsShuls, which has about 200 members at present.
In the short time that FiveTownsShuls has been operating, it
has had its share of triumphs. A posting for schach (roof
covering) for a sukkah from a local organization elicited an
immediate offer of a donation, followed by two offers of
schach and sukkah poles. When the first respondent was
informed of the subsequent offers, he said he would donate
the money anyway, because, after all, you need to buy
decorations to make the sukkah beautiful.
Robyn Safier established FairlawnShuls with the idea of
making Fairlawn a smaller place. Fairlawn, Safier explains,
is a very long town, where two of its shuls are located
almost two miles away from each other. FairlawnShuls makes
it possible to compensate for that physical distance and get
community information to everyone in town in one convenient
"cyberspace community."
Good deeds abound in cyberspace owing to various e-groups.
In Englewood, New Jersey, the newly formed EnglewoodShuls
group, with its 200 or so members, recently sponsored a bone
marrow drive, according to its moderator Alan Sohn.
In Riverdale, New York, attendance at a rally in response to
swastikas scrawled on sidewalks was boosted significantly,
thanks to those who received notice of the rally through the
Riverdaleshuls group.
And the focus of these e-groups is not only limited to
happenings in their own geographic area. Israel is often the
beneficiary of the works of Jewish e-groups. The Queens
Coalition for Israel Action organizes letter writing
campaigns and sends format letters that can be cut, pasted
and sent on to bolster support for Israel and counteract
anti-semitism. Initiated by the Young Israel of Jamaica
Estates, the group encompasses 30 member shuls in the Queens
area, spanning the spectrum of religious observance.
And not all e-groups are geographically-based. Five years
ago, Ruth Wenig of Kew Garden Hills started a group to reach
alumni of the former Hebrew Institute of Long Island (HILI).
The (HILI) group, which consists of HILI alumni from
1952-1982, now generates approximately 700-900 e-mails a
month. Through their alumni e-community, the members share
birthdays and simchas and commiserate when tragedies occur.
When the World Trade Center collapsed, for example, group
members immediately headed to their computers to do a "cyber
head count" to make sure everyone was alright.
Though a mega e-group like TeaneckShuls is empowered by the
combined resources of its more than 3,000 members, the new
e-group for Potters Bar and Brookmans Synagogue in England
is proof that internet communities can work magic on a small
scale, too. Rabbi Zvi Solomons set up the group to reach out
to his congregation, which is comprised of 84 "member
units," each unit representing either a single person or a
family.
Rabbi Solomons finds that people are more open and willing
to ask questions via the internet and he is in regular
communication with congregants who he might not otherwise
have the opportunity to engage in regular conversation.
Turning to the internet to reinforce contacts in his
community was a natural move for Rabbi Solomons, a graduate
of Cambridge University and Jews College in London, who met
his wife, Shira, an American who graduated from the
University of Chicago and Harvard, on J-date, the internet
dating service.
For many, e-groups have become so much a part of the fabric
of their daily existences that it is hard to recall life
without them. But that wasn't always the case. In 1994, when
the internet was still young enough that people who wrote
about it actually included an introductory paragraph
explaining what it was, commentators described it as having
the potential to provide "a surrogate social life" for those
who lived in "impersonal isolation in large cities." Despite
the passage of nearly a decade, this concept may actually
still apply to the type of internet community consisting of
disparate individuals united only by their passion for say
hamsters or Gilligan's Island or the Yankees, but it never
really applied to groups that correlate to real life Jewish
communities.
As Nathan Lindenbaum points out, "Teaneckshuls is
fundamentally different than an ordinary virtual community.
The nice part about it is that it is an e-community that
parallels a physical community and allows deeper interaction
between its members." Lindenbaum sees Teaneckshuls "as a
tool for making the community work better."
The many success stories attributable to groups like
Teaneckshuls confirm Lindenbaum's assessment. But there is
also another side of such an e-group. It is the inevitable
intersection of the cyber world and real life, which has led
to its share of comic moments.
In Teaneck, it is not uncommon to be walking down the aisle
of the local supermarket and have someone you don't know (or
didn't know you knew) approach you to find out if you: got
rid of the skunk under your front porch, found a drum set
for your son, or located a place to stay for a week at Lake
George. At that moment, it is abundantly clear that your
request for advice has been read by upwards of 3000 people,
who now carry around with them a little tidbit of your
personal life. Just ask the guy who made an inquiry about
caffeine suppositories on TeaneckShuls to get him through
the Tisha b'av fast.
The original experiment that actually spawned the term "six
degrees of separation" was conducted in 1967--way before the
internet-- by a sociologist named Stanley Milgram. Milgram
asked 96 randomly selected individuals around the country to
send a piece of mail to someone who would get it closer to a
target person in Boston, Massachusetts. On average, the mail
went through six people before reaching the target, hence
six degrees.
A similar experiment was inadvertently conducted on
TeaneckShuls in September 2003, when Jerusalem resident
Robert Kleiman ran into a problem. Kleiman sells tallitot
(prayer shawls) that his wife Carine weaves by hand in their
Jerusalem studio throughout the United States and Europe. As
it turned out, Kleiman-- who lives blocks away from Café
Hillel and whose apartment shook when a bomb was detonated
there-- had forgotten to tie and affix the tzit tzit (ritual
fringe) on one corner of a tallit sent to a customer in
Englewood, New Jersey.
Kleiman called a friend in Teaneck and offered to Federal
Express the strings if someone in the area could tie them on
for him. A post to this effect was placed on TeaneckShuls,
and in under thirty minutes seven offers of help were
received. Within an hour, nine more responses came in. In
all, 19 people came to the rescue, offering both to tie the
knots and suggesting where the string could be purchased
locally. The speed and volume of the response was
overwhelming.
The bulk of the posts were forwarded to Kleiman, who, in his
apartment in Jerusalem, learned how many people in Teaneck
know how to tie tzit tzit, and, more to the point, how many
Teaneckians care. (Two and a half degrees of “separation” --
maximum!)
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